Redefining the CoppaFeel! brand for Gen-Z audiences.
Defining a cultural cut-through brand for talent management agency moth MGMT.
Creative direction for F*CK BEING HUMBLE that turns self-doubt into statement.
F*CK BEING HUMBLE
Immersive identity design for a femme-tech festival Softer Digital Futures.
TOPICALS
Redefining beauty branding through the power of imperfection with TOPICALS.
EVERYONE’S INVITED
Amplifying survivor voices through design for sexual assault survivor charity.
OGILVY SOCIAL.LAB
Design and direction for Social with Substance and The Return to Real.
ANGLEPOISE 90TH ANNIVERSARY
Reviving modernist roots — an editorial exploration of a heritage brand’s timeless identity.
YOUNGMINDS
Branding to drive awareness and action for young people’s mental health charity YoungMinds.
VINEGUM
FASHION FILM CLUB
Sensory posters depicting colour palettes from the film
GOODLIFE EP
BEAUTY BAY
Art Direction for a global Beauty Bay campaign celebrating beauty obsessions through unique worlds
YOUNGMINDS CHARITY CAMPAIGN
Amplifying young people’s unhead voices through a powerful, targeted OOH campaign.

